No. It is just a marketing strategy. It could be called the most ‘realistic fake news’ of the year. It was a prank created by Stihl. The kit was advertised as a set of tools for men to use to trim and groom their body hair. The ad featured a picture of a man using a chainsaw to trim his beard.The Author
Creativity is a must in every aspect of life.
And when it comes to business, it becomes even more necessary.
But when creativity is coupled with a little humor and marketing strategy, it is sure to become the talk of the town.
Similar things happened with Stihl as soon as it declared its ‘manscaping kit‘.
Being one of the most trusted companies in the country, people started to look for this so-called kit which was supposed to be a “one-stop for manscaping.”
But to people’s shock, it turned out to be a well-planned and perfectly executed marketing strategy. Yep!
It could be called the year’s most ‘Realistic Fake News‘.
But the real misery is that, even after the company’s revelation that it was a purely advertising strategy, people still think it is a real product that can be purchased.
That shows the trust of loyal consumers.
Some people have even requested the company to launch a manscaping kit as soon as possible.
The company is surely in awe of how much the customers are willing to buy the Stihl manscaping kit, and eventually, we might see a similar but real manscaping kit by the company.
Though no news of launching such a product has come out as of now.
But this incident has proved how successful this product is going to be if launched in the future.
For now, we can only hope the company pays heed to its customer’s requests.
Though, this looks like a very distant dream as the company has shown no intentions to do so.
Seeing the excitement of the people, we can only request the company to give a thought to this brilliant idea.
Why was it a prank?
Stihl is a very prominent brand known for making high quality chainsaws and other outdoor power equipment. The company does not actually make any “manscaping” products designed for grooming body hair.
The fictional Stihl manscaping kit plays on the idea of using a chainsaw, string trimmer, hedge trimmer, and leaf blower to manage body hair. Images and videos depicting these gas-powered landscaping tools being used for manscaping are manipulated jokes and do not reflect any real Stihl products.
While chainsaws are obviously not meant for use on the human body, the parody manscaping kit pokes fun at the rugged, high-power nature of Stihl’s equipment. It should not be taken seriously as a real product offering from the company. Stihl maintains its reputation as a premier maker of gasoline-powered equipment for lawn, garden, farm, and forestry use.
Reasons why people think it to be real
Here are some of the reasons why people might have believed that the Stihl Manscaping Kit was real:
- Stihl is a well-respected company that makes high-quality outdoor power equipment.
- The ad was very well-made and looked like a real product advertisement.
- The idea of a manscaping kit is not that far-fetched, as there are many other products on the market that are designed for men to groom their body hair.
Facts that proves that it was not real
- The ad was released on April Fools’ Day.
- The ad featured a man using a chainsaw to trim his beard, which is obviously not a safe or practical way to groom oneself.
- The kit was not available for purchase on Stihl’s website or at any of its retail partners.
Do let us know what you think about Stihl’s prank in the comment box below.